The Magical Marketing Blog

3 Ways to Follow Mickey's 3rd Commandment in Your Marketing

by John DeLancey September 11, 2017 Disney Marketing Lessons, Magical Marketing Minute(s)

Organizing the flow of people and ideas is Mickey’s 3rd Commandment, originally written by Marty Sklar for the Imagineers. This principle can be...

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Wear Your Guest's Shoes! #2 of Mickey's 10 Commandments (for Marketing)

by John DeLancey August 21, 2017 Disney Marketing Lessons

In the hustle and bustle of getting our marketing work done and published, it can be extremely easy - and extremely costly - to forget about...

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How to Know Your Audience - #1 of Mickey's 10 Commandments

by John DeLancey July 31, 2017 Disney Marketing Lessons, Magical Marketing Minute(s)

Marty Sklar originally wrote Mickey’s 10 Commandments for Imagineers, and when I found them, I realized how important and useful to marketers they...

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